Andrey Voznesensky Cultural Center Ярусов Максим

Category
Branding and Communication Design
Nominations
Logo
Company
Andrey Voznesensky Cultural Center
Brand
Andrey Voznesensky Cultural Center
Link

Task

Voznesensky center is a dynamic cultural space that tells about the 1960s in a modern multimedia language. Dedicated to one of the main poets of the Thaw. The goal is to make not only the Andrey Voznesensky cultural Center a popular place among young people, but also the culture of the sixties — the generation of Soviet intellectuals born approximately between 1925 and 1945.

Ideas and solutions

Visualization of poetry. It was decided to take as a basis the poems of Voznesensky and his circles, they symbolize the culture of the sixties. HE OPENED THE VERSE-VORTEX. His circulars, swirling in spirals of galaxies, turned into galactic prayers of the late twentieth century. It broke out of the uniform squares in which poetry has been marching for several centuries. The verse spiraled like a Galaxy, the line rounded