Santa Resort Hotel Креативное агентство GreenMars

Category
Branding and Communication Design
Nominations
Logo
Company
Santa Resort Hotel
Brand
Santa Resort Hotel
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Brand Identity

Task

Santa Resort Hotel is a four-star eco-hotel located on Sakhalin Island. It was created in harmony with nature and in accordance with the values of oriental hospitality. For 20 years the hotel has been welcoming guests from all over the world. Our task was to make visual rebranding. To create a style that meets the high standards of service for guests and modern trends in the hotel business.

Ideas and solutions

The new logo consist of the graceful swan peacefully floating on the waves. Inscription SANTA is made in a strict, premium style. Resort Hotel's handwritten font conveys a personal touch to each hotel guest. The pattern of leaves and contrasting spots is stylishly combined with the logo, perfectly complementing and refreshing the hotel's appearance. A soft but business-like dark blue color symbolizes the expanses of water and the endless sky of Sakhalin. It is close to the color used in the Coat of Arms of the Sakhalin Region. An additional color is natural orange. It adds emphasis and is useful for printing on premium materials (such as leather goods). The renovated SANTA Resort Hotel has prepared for you delicious breakfasts, fresh sheets and bright impressions!