One on one Сомов Александр
Category
Interactive projects
Nominations
Non-commercial Projects
Company
Lifehacker.ru
Brand
Lifehacker.ru
Link
Task
A project by Lifehacker.ru about relationships with oneself and other people. Project goals: 1) Create a series of useful articles that solve readers’ problems. 2) Get traffic. 3) Maintain Lifehacker’s professional reputation.
Ideas and solutions
1) We found a unique visual style that supports the themes discussed in the articles. 2) Created illustrations for every article. 3) Collected all of the articles on a separate page that matches the style of the project.