RUSSIAN SUPREMACISM MEAT PACKAGING Иван Рожков
Task
The work was carried out as part of a competition for the design of packaging for meat products
Ideas and solutions
The main idea is the visualization of meat products through the representation of the works of famous artists - Suprematists of the twentieth century. Klinsky - a reference to the poster of El Lissitzky "Beat the Whites ...", the poster is modified. A wedge means meat products, and a dark figure symbolizes the consumer’s head with an open mouth that absorbs these red products. A wedge is also added to the spelling of the brand name, replacing the letter "L" “Ostankino” - the Tatlin Tower, equipped with a spiral structure, vaguely reminiscent of the ribs on the skeleton of a futuristic creature Remit factory - Malevich’s Red Square is supplemented by another Malevich’s Red Square, which together forms the letter “P” against the background of another, Malevich’s black square. The letter "M" in the brand name is highlighted with a red square of the same shape. Thus looped - Malevich in Remit, Remit - in Malevich The package of hunting sausages is framed with the vectorization of the work of Vladimir Tatlin "Sagittarius. Costume design for M. Glinka's opera" Life for the Tsar (Ivan Susanin) https://www.behance.net/gallery/96274153/Russian-supremacism-meat-packaging
