Ekoniva – ad that doesn't matter The Clients
Task
Ekoniva is the largest dairy producer in Russia. Its milk is used by the favorite nationwide brands. And now Ekoniva is launching its own consumer milk brand.
Ideas and solutions
In this spot we’ve featured Ekoniva’s president – but first and foremost farmer – Stefan Duerr. He tells a simple truth: no matter how we make the ad, you’ll recognise and love us by the special taste. It doesn’t matter how we tell you about Ekoniva dairy farms We can be true to ourselves Or add some fiction It’s not important if this ad is emotional Or very familiar. Like you saw it before. Or on the contrary, unforgettable and epic It’s not the ad that’s important. It’s the love that you can feel the taste of. I’m Stefan Duerr. Farmer and the president of EkoNiva. From the fields for your health
