Internal training courses DIGITAL Severstal Наумкина Карина
Task
1. Develop a flexible and animated identity that makes sense for Severstal's corporate courses. 2. Stand out and set the tone for the future of digitalization and innovation of this communication. 3. Do not disrupt the balance and do not break the visual image of the company, but give digitalization.
Ideas and solutions
Severstal asked us to develop an identity for internal courses on digital competencies "DIGITAL" for employees. Now everyone who takes the course has geometric shapes instead of avatars, which represent progress and improve after each completed level. Modules are also presented as shapes for the convenience and motivation of employees. All figures form a digital universe "Severstal", in which it is not accepted to stand still. Each employee is constantly on the move, leaving a digital footprint in the company's history
