Sticker Pack 'Space Movies' Omega
Task
The company has renewed its own internal brand. We decided to introduce a space metaphor that appeared in the HR brand. It was necessary to reinforce this theme in an entertaining, fun way in order to increase the interest and loyalty of employees. And a little extra - to cheer everyone up
Ideas and solutions
As a solution, we created a sticker pack on the theme of iconic space movies. The first thing we did was make a list of films that are known and loved by most viewers. Then, for each film, we wrote out catch phrases that carry a mental association with the desired movie. To strengthen the metaphor, the selected phrases were supported by a speaking illustration. The final result was a series of stickers with a common theme, style, and system of composition of graphics and text
