Attention Алла Котенева
Эта работа
в других
номинациях
Визуальные эффекты
Задача проекта
The task was to tell the male audience about SYOSS Men as SYOSS was launching it in Europe market.
Идеи и решения
Idea was to speak with the audience with the help of celebrity - although the main character doesn't have any words in the video he's style and posture speaks volumes. So we produced a video imitating a single-shot approach to stress the idea that when you use SYOSS Men treatment you get the most attention and you can't hide from it - as camera follows every step the character makes it seems there's no way he can avoid it's attention and admiration and he enjoys it