Delta Auto Васин Сергей

Category
Craft
Nominations
Apps Design
Company
Delta
Brand
Delta Auto
Link

Task

To design a mobile app for monitoring vehicle status and remote control.

Ideas and solutions

The product's target audience is owners of premium cars who are 35+ years old. According to marketing research, the use of flat style can adversely affect the service sales in the desired segment. We have offered two solutions. The first is to design a futuristic interface with glows and dynamic background. The second is to simulate the display and buttons of the car interior to emphasize the app belongs to the automotive industry. A non-trivial design approach has not affected the interface usability. The app is managed by using native gestures and elements: a tab bar for the main sections, a long tap to protect against accidental actions, visual indicators of the command-sending progress, and auxiliary animation. We have also designed a light theme for lovers of lighter UI and for the product is easy-to-use in bright daylight.