SMM Boutique MOZHNA! Макс Сергиенко
Task
Creation of identity and logo for the new SMM division of the event company. Created as an alternative to event activities during the quarantine period
Ideas and solutions
At a time when the first wave of quarantine swept the world, the event companies were among the hardest hit. The client chose not to suffer and complain, but to act and create a SMM referral. Idea: the world is faced with an unforeseen problem - a virus. Our usual rhythm of life has changed. Too many restrictions and prohibitions have appeared. A lot of things have become impossible! But no one forbids trying and fighting! Because you need to fight you need to and you can! Therefore, the name "SMM Boutique" MOZHNA! "Was proposed for the brand (in the Ukrainian language" can "sounds like" can "). English transliteration is selected for writing. One of the elements is an inverted exclamation mark. It symbolizes the emphasis on confidence in what we are doing, and the inverted arrangement suggests that we are not afraid to experiment. The word "Boutique" symbolizes the handmade, jewelry work on each project and an individual approach to each client. Pages with social networks Facebook and Instagram were created and launched. https://www.facebook.com/mozhna.smm https://www.instagram.com/mozhna.smm
