EA Games Romania Identity Piko Creative
Category
Branding and Communication Design
Nominations
Logo
Company
Electronic Arts
Brand
EA Romania
Link
This work
in other
nominations
Brand Identity
Task
To represent and differentiate EA Romania from the group, by giving it a touch of individuality: a beating heart & soul.
Ideas and solutions
EA Romania has evolved into a living organism. The new, redefined generative identity resembles a cell, a functioning singularity that is also a part of a whole, complicated structure.