Tank Energy Drink Любимов Сергей

Category
Interactive projects
Nominations
Integrated Campaigns
Link

Task

the task is to develop a communication platform for a young audience of gamers and athletes of various disciplines, which will become the basis for various tactical campaigns, as well as become the basis for a federal loyalty program

Ideas and solutions

the basis of the idea is to transfer the atmosphere from the game to the site interface, because from this year the manufacturer has been releasing the entire line of drinks under the World Of Tanks game license