AllNails.shop Букин Николай
Task
Create a nice recognizable brand for nail service masters
Ideas and solutions
What little girl doesn't dream of becoming a Princess? And when she grows up to be a Queen. Sometimes the Queen of the beauty industry, and AllNails.shop can help! The simple shapes of the logo itself are not only easy to read, but also perfectly remembered. The form is not banal like most logos in this area. Thanks to the large and clear name, there is no need to draw realistic details of jars with varnish or scissors. It is enough to show the desired dream of the target audience. Everyone who opens their own business, even if it is still at home, dreams of conquering the world. Grow and develop into a big Studio and AllNails.shop will always be there. The logo shows an essentially unattainable goal, but one that you definitely want to go to. Minimalistic logo, perfectly complemented by a rich corporate identity. In fact, the store offers a large number of textures and options for using these textures. They are reflected in the corporate style. Complex shapes and details are diluted with soft pastel shades that will not allow the corporate style to go into garishness. In General, the style of AllNails.shop turned out to be very feminine and gentle, which will definitely attract the right target audience. the Main thing is that it is multi-faceted and variable. The style is easily transformed from super minimalistic to bright and rich, which helps it always be appropriate
