New year's design of Prime Star cafe LINII
Category
Craft
Nominations
Illustration
Company
Prime Star
Brand
Prime Star
Link
This work
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nominations
Brand Identity
Task
Every year we help café food chain Prime look new year’s festive and warm. 2020 design concept emphasizes the importance of Prime café in the city life, showing famous places of Moscow in a new, unexpected way.
Ideas and solutions
Every year we come up with something new and festive for Prime café. This time we’ve reflected the beauty of new year’s Moscow, added a bit of crazy thanks to unusual characters and of course, we didn’t ignore everyone’s favourite — ginger deer, perfectly fitting the new year’s atmosphere.
