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2:35 PM
live stream — Main Room
Identical chaos. Add and multiply or subtract and divide
куратор - MAIL.RU Design
Dasha Zudina
Dasha Zudina
Shuka Design , Art Director
Graduate of the Faculty of Graphic Arts, Moscow State University of Unitary Enterprise She joined the Shchuka design bureau in 2011. Now Dasha's portfolio contains almost half of all high-profile cases of the bureau: Prime Russian Magazine, Nike Berlin Collection, Pure.
Ivan Vasin
Ivan Vasin
Shuka Design , Creative Director, Partner
Ivan studied at Moscow University of Printing (graduated in 2006), while working in several publishing houses as a designer of periodicals. After university, for 4 years he worked as a designer of the country's leading newspaper in the Kommersant publishing house. Designing multi-page publications (newspapers, magazines, books) - like creating a paper computer, a complex structured organism was Ivan's main research topic until the last years, until the periodical industry had exhausted itself. Over the past few years, Ivan, as a creative director, has been exploring the connection between content, signs of identity and user experience in design systems developed by the studio. He also oversees Identity and Branding at the British Higher School of Design. The portfolio includes projects for cultural institutions and the media (Strelka, Snob, Kommersant, Domashny), technology companies (Lamoda, Rostelecom, Yandex, Mailru, VKontakte, Odnoklassniki), sports brands (Adidas, Nike, World Chess), and the public sector (Government Moscow, Department of Culture, Ministry of Education and Science), social institutions (VDNH, Gorky Park, KidZania, Craft Park, British Higher School of Design, St. Tikhon Orthodox Theological Institute), corporate sector (EVRAZ, Energoprom, Samson Pharma, Caesar Satellite), financial organizations (Promsvyazbank, SB-Bank, BCS), International agencies (INDG, Saffron)
afternoon : –
(2)—
2:50 PM
live stream — Main Room
Should a designer be able to program
#design
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3:00 PM
live stream — Main Room
Introduction. Andrey Chervonsky
#bloggers
evening : –
(8)—
3:25 PM
live stream — Main Room
Using the CPA model in working with influencers
#bloggers
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4:00 PM
live stream — Main Room
Presentation of the new Influencer Marketing platform Hyperboloid
#bloggers
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4:45 PM
live stream — Main Room
Public-talk: "Russian cinema in the top"
#cinema
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5:30 PM
live stream — Main Room
Speech. Ekaterina Gaika
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5:55 PM
live stream — Main Room
Introduction. Faces & Laces
#fashion
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6:15 PM
live stream — Main Room
Case studies from the Faces & Laces team. Local phenomenon
#fashion
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6:35 PM
live stream — Main Room
Case study from the Faces & Laces team. Interaction with local brands, communities and heroes is an effective tool for working with a progressive audience
#fashion
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6:55 PM
live stream — Main Room
Case studies from the Faces & Laces team and PUMA. A collection of virtual clothing: how the digital world penetrates all areas of our lives
#fashion